Who buys CD's?
Why do they buy them?
Audience feedback shows that those with disposable income for example- teenagers, are the main audience to buy cd's and the main reason they buy cd's is because they would like a solid copy of the music they like and also this would be useful in portable devives on the go, for example a walkman or a cd player in a car.
Another type of audience who buy cd's are of course collectors who tend to buy all the albums of the artist, and cross-media synergy related products come into play a big role for the artist in terms of popularity as the audience would be able to share the music.
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